Thomas Lindell

Master teacher & coach

Teacher Thomas Lindell

Psychology, Sports Psychology & Rhetoric

How to use the knowledge of psychology, sports psychology and rhetoric to reach the top level.

Master teacher psychology, philosophy, and swedishJavelin CoachProducer & Designer Educational Programs

Thomas Lindell is a teacher and expert in psychology, sports psychology, and rhetoric. His expertise helps athletes, coaches, and leaders understand the mental aspects of peak performance and effective communication.

Gallery

Coaching Bengt Rilegård, VVM-silver, VEM-gold

Coaching Bengt Rilegård, VVM-silver, VEM-gold

Thomas and trainee Alexander Ottosson, VVM-Gold Göteborg 2024

Thomas and trainee Alexander Ottosson, VVM-Gold Göteborg 2024

Thomas & successful mentees and friends: Stefan Peterson, VVM gold, Dr Gray Barrow, Master world leading 2022; Bengt Rilegård, VVM silver, EM gold

Thomas & successful mentees and friends: Stefan Peterson, VVM gold, Dr Gray Barrow, Master world leading 2022; Bengt Rilegård, VVM silver, EM gold

Topics

1

Psychology

This module provides a deep understanding of the psychological principles that shape human behavior. By exploring key theories, you will gain insight into why individuals think, feel, and act the way they do—and why we are both similar and different.

You will work with practical personality frameworks and tests to better understand yourself and others. A strong focus is placed on communication: how to adapt your approach when interacting with different personality types to build trust, clarity, and impact.

The concept of “The I” is central—who you are, how you see yourself, and how that influences your decisions, relationships, and leadership style. This module builds a foundation for self-awareness and effective interpersonal dynamics, essential for both coaching and high-performance environments.
2

Sports Psychology

This module focuses on functional sports psychology—where theory meets real-world application. Building on core psychological principles, the content is adapted to each individual, ensuring practical relevance for athletes, coaches, and leaders.

You will learn from proven methods used by top sports psychologists and elite performers. These “best-in-class” strategies are translated into actionable tools you can use immediately in your own environment.

Key areas include mental strength, performance psychology, goal setting, confidence, and self-image. You will explore how to develop “mental power” to elevate both yourself and those you coach to the highest levels.

A strong emphasis is placed on performance-based psychology—what actually drives results. You will also examine critical success factors such as grit, resilience, and long-term development, asking the fundamental question: Who is becoming the best—and why?
3

Rhetoric

This module explores rhetoric as a practical skill: the ability to communicate clearly, persuasively, and with purpose. You will learn the full rhetorical process—from structuring your message to delivering it with confidence and impact.

The training is applied across multiple contexts. In coaching and leadership, you will develop tools to guide, motivate, and connect with individuals. In business settings, the focus expands to marketing communication and sales—how to present ideas that resonate and drive action.

A key component is non-verbal communication. You will learn how body language, tone, and presence influence how your message is received, often more than words themselves.

Drawing on lessons from top performers, this module equips you with communication techniques that enhance your effectiveness in every interaction—whether one-on-one, in groups, or on stage.

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